Watch Almanac

The cheapest Bulova watches (Oct 2026)

The cheapest new Bulova is the Bulova Sutton Rectangular at $350. Here are the 7 most affordable of the 7 current Bulova watches we track, cheapest first, with what each one gets you and the wrists it fits.

  1. 1

    96B442

    29 mm case · quartz · 30 m · sapphire

    Lug-to-lug 41 mm · fits 5.75–6.75" wrists

  2. 2

    96B461

    30 mm case · quartz · 30 m · sapphire

    Lug-to-lug 45 mm · fits 6.25–7.5" wrists

  3. 3

    96A246

    38 mm case · 30 m · mineral (double domed)

    Lug-to-lug 47 mm · fits 6.5–7.75" wrists

  4. 4

    96B440

    37.5 mm case · quartz · 30 m · sapphire (anti-reflective)

    Lug-to-lug 42.3 mm · fits 6–7" wrists

  5. 5

    96B350

    41 mm case · automatic · 200 m · sapphire (double-curved box)

    Lug-to-lug —

  6. 6

    98K112

    43.5 mm case · quartz · 50 m · sapphire, anti-reflective

    Lug-to-lug 51 mm · fits 7–8.5" wrists

  7. 7

    98A321

    40 mm case · automatic · 50 m · dual curved sapphire (anti-reflective)

    Lug-to-lug —

Cheapest to buy pre-owned

By median asking price on eBay, including discontinued references, which are often the least expensive way into the brand.

Questions

What is the cheapest Bulova watch?
The cheapest new Bulova we track is the Bulova Sutton Rectangular (96B442) at $350 US retail as of Oct 2026.
What is the cheapest Bulova to buy pre-owned?
On eBay, the Bulova Super Seville (96B440) has the lowest median asking price of the Bulova watches we track, at $450.
How much is the most affordable Bulova?
The 7 most affordable new Bulova watches range from $350 to $950 US retail.

Full Bulova price list · All Bulova watches and sizes