Where are Invicta watches made?

Invicta is based in United States and was founded in 1837, owned by Invicta Watch Group. Of the Invicta watches we've measured, the movements come from Seiko Instruments (TMI) (4), Seiko (4).

Affordable

Is Invicta a good watch brand?

Mostly no. A few Invicta models, above all the Pro Diver, are decent value at their real selling price, but the brand runs on inflated list prices, constant discounts and homages of other brands' designs.

Below, the numbers behind that: 8 current Invicta watches we've measured, what they use inside, and what they sell for once they're used.

List prices

$110–$570

median $180

Mechanical

50%

of 8 with a known movement

Sapphire crystal

33%

eBay ask vs list

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not enough data yet

What Invicta does well

The Pro Diver offers a Seiko NH35 automatic and a classic dive design for very little
Wide availability and frequent sales

What to watch out for

List prices are inflated; judge the street price, not the 'discount'
Many models are oversized and heavily styled
Resale value is low

Is Invicta a luxury brand?

No. Invicta's list prices can run into the thousands, but its watches routinely sell for a fraction of that. It is a budget brand, revived in Florida in 1991 under a name dating to 1837.

What's inside

Of the 8 Invicta watches we've measured with a known movement: 4 quartz and 4 automatic. The movements are made by Seiko Instruments (TMI) (4) and Seiko (4).

See every movement on its caliber page.

Where to start with Invicta

Invicta Pro Diver Coin-Edge Quartz 37.5mm 9204OB
$110 list
37.5 mm case · — lug-to-lug · quartz
Invicta Grand Diver Sidereon Chronograph 52mm 48588
$250 list
52 mm case · — lug-to-lug · quartz
Invicta Reserve Excursion Automatic 49.5mm 47570
$490 list
49.5 mm case · — lug-to-lug · automatic

Or see every Invicta watch with its measurements.

Questions

Is Invicta a good watch brand?: Mostly no. A few Invicta models, above all the Pro Diver, are decent value at their real selling price, but the brand runs on inflated list prices, constant discounts and homages of other brands' designs.
Is Invicta a luxury brand?: No. Invicta's list prices can run into the thousands, but its watches routinely sell for a fraction of that. It is a budget brand, revived in Florida in 1991 under a name dating to 1837.
Where are Invicta watches made?: Invicta is based in United States and was founded in 1837, owned by Invicta Watch Group. Of the Invicta watches we've measured, the movements come from Seiko Instruments (TMI) (4), Seiko (4).